{"id":13540,"date":"2021-09-03T00:00:00","date_gmt":"2021-09-03T04:00:00","guid":{"rendered":"https:\/\/lei.flywheelsites.com\/the-lean-post\/articles\/breaking-the-cycle-of-ineffective-strategic-planning-and-execution\/"},"modified":"2023-11-17T14:18:37","modified_gmt":"2023-11-17T19:18:37","slug":"breaking-the-cycle-of-ineffective-strategic-planning-and-execution","status":"publish","type":"post","link":"https:\/\/www.lean.org\/the-lean-post\/articles\/breaking-the-cycle-of-ineffective-strategic-planning-and-execution\/","title":{"rendered":"Breaking the Cycle of Ineffective Strategic Planning and Execution"},"content":{"rendered":"\n<p><span data-contrast=\"auto\">Face it: Few people are happy with their organization\u2019s strategy development and execution process. Each year, as the time for the next year\u2019s strategy review and planning nears, executives, division and middle managers, and supervisors wrestle with a mix of optimism and dread. Thoughts of a fresh start \u2013 maybe this year we\u2019ll get it right! \u2013 mingle with doubts as they dust off last year\u2019s plan, not seen since sometime last April, let alone completed.&nbsp;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-300x168.png\" alt=\"Bill MacPherson\" class=\"wp-image-13654\" srcset=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-300x168.png 300w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-1024x573.png 1024w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-768x430.png 768w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-1536x860.png 1536w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-2048x1146.png 2048w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-150x84.png 150w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-375x210.png 375w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-190x106.png 190w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/bill-macpherson-lean-thinking-journey2-1-600x336.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption class=\"wp-element-caption\"><em>Part one of a three-part series exploring hoshin kanri through the experience of Bill MacPherson, managing director of Mercer Celgar, Mercer International.<\/em><br><br><em>Read part two, <a href=\"https:\/\/www.lean.org\/the-lean-post\/articles\/continually-improving-the-strategic-planning-and-execution-process\/\" target=\"_blank\" rel=\"noreferrer noopener\">Continually Improving the Strategic Planning and Execution Process.<\/a><\/em><br><br><em>Read part three, <a href=\"https:\/\/www.lean.org\/the-lean-post\/articles\/becoming-and-developing-more-effective-leaders\/\">Becoming &#8212; and Developing &#8212; More Effective Leaders.<\/a><\/em><\/figcaption><\/figure><\/div>\n\n\n<p>It doesn\u2019t have to be this way. Even if your process isn\u2019t that dysfunctional, it likely needs to be improved. Research shared in <a href=\"https:\/\/hbr.org\/2015\/03\/why-strategy-execution-unravelsand-what-to-do-about-it\" target=\"_blank\" rel=\"noopener\">a 2015 <em><span data-contrast=\"auto\">Harvard Business Review<\/span><\/em><\/a><span data-contrast=\"auto\"><a href=\"https:\/\/hbr.org\/2015\/03\/why-strategy-execution-unravelsand-what-to-do-about-it\" target=\"_blank\" rel=\"noopener\"> article<\/a> found that two-thirds to three-quarters of large organizations struggle with execution.&nbsp;&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"auto\">To break free of this annual cycle of frustration and confusion that leads nowhere, consider what the Mercer Celgar team has done. Led by Bill MacPherson, its managing director, the British Columbia-based team has embarked on a total overhaul of its planning and execution process. The new approach? Hoshin kanri, which, it just so happens, addresses each of the five reasons cited by that <em>HBR <\/em>article about why strategy execution fails \u2013 and then some.<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span data-contrast=\"auto\">Finding a Better Way<\/span><\/strong><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h4>\n\n\n\n<p><span data-contrast=\"auto\">In Mercer\u2019s case, it was <\/span><span data-contrast=\"auto\">MacPherson\u2019s leadership philosophy and belief in the importance of self-development, not a dire situation, that drove the change. &#8220;I find, as a leader, that the most important thing I do is develop others,\u201d he says. \u201cAnd so, I have to develop myself so that I can lead as a teacher and a coach.\u201d&nbsp;<\/span><span data-ccp-props=\"{\">&nbsp;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/info.lean.org\/how-mercer-celgar-reinvented-its-strategic-planning-process-using-hoshin-kanri\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"300\" src=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study.jpg\" alt=\"Download case study\" class=\"wp-image-13661\" srcset=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study.jpg 600w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study-300x150.jpg 300w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study-150x75.jpg 150w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study-375x188.jpg 375w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/download-mercer-case-study-190x95.jpg 190w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure><\/div>\n\n\n<p><span data-contrast=\"auto\">MacPherson explains that he had gained some experience with lean thinking and practice in an earlier position. So, he started reading and learning, eventually being directed to the Lean Enterprise Institute (LEI) by a colleague. Soon after he arrived at Mercer, he read <\/span><em><span data-contrast=\"auto\"><a href=\"https:\/\/www.lean.org\/store\/book\/getting-the-right-things-done\/\" target=\"_blank\" rel=\"noreferrer noopener\">Getting the Right Things Done<\/a>,<\/span><\/em><span data-contrast=\"auto\"> a Shingo award-winning book published by LEI. \u201cIt just connected with me and resonated,\u201d MacPherson recalls. \u201cAnd I thought, you know what? Let\u2019s give it a try.\u201d&nbsp;<\/span><\/p>\n\n\n\n<p><meta charset=\"utf-8\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-left\"><strong>Why Hoshin Kanri?<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Why Hoshin Kanri?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/-rl-GA5Rx-Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\"><br><em>In this audio clip from a recent webinar, MacPherson describes the problems he was trying to solve when he launched his hoshin journey &#8212; and why lean thinking in general and hoshin kanri in particular helps solve them. <a href=\"https:\/\/fisher.osu.edu\/centers-partnerships\/coe\" target=\"_blank\" rel=\"noreferrer noopener\">The webinar was produced by The Ohio State University Fisher College of Business Center for Operational Excellence.<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<p><span data-contrast=\"auto\">\u201cI bought copies for all the senior directors. We read it together and went offsite and began trying to follow the model in the book.\u201d The change from that rudimentary start, he adds, \u201cwas a tremendous improvement, [helping] take a lot of competing initiatives and integrating them and beginning to align.\u201d<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"auto\">After two years, 2019 and 2020, the leadership team decided to seek out experienced practitioners for help. Their search connected them again with LEI, where they participated in the institute\u2019s <a href=\"https:\/\/www.lean.org\/events-training\/events\/hoshin-kanri-remotely-aligning-and-executing-on-your-organizational-objectives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hoshin Kanri Remotely<\/a>, a nine-session workshop,&nbsp;during which attendees learn and practice the strategy development and deployment approach. MacPherson recalls reading the <\/span><em><span data-contrast=\"auto\">HBR<\/span><\/em><span data-contrast=\"auto\"> article during the course and realizing \u201cthat strategic planning, hoshin kanri, isn\u2019t just cascading objectives down the organization so you have vertical alignment. It\u2019s the vertical and horizontal alignment and the top-down, bottom-up strategic priorities meetings \u2013 and building that plan together.\u201d&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"auto\">\u201c<\/span><span data-contrast=\"none\">The understanding really clicked with the senior leadership team of the power of us working together, not just vertically,\u201d he adds. But also, \u201ctaking senior-level strategic priorities, translating them down to the <\/span><span data-contrast=\"auto\">front line<\/span><span data-contrast=\"none\"> and then letting the <\/span><span data-contrast=\"auto\">front line<\/span><span data-contrast=\"none\"> of the organization put those together and come back up,\u201d thus creating a strong agreement on the plan at every level of the business.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span data-contrast=\"none\">Setting Priorities Strategically<\/span><\/strong><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h4>\n\n\n\n<p><span data-contrast=\"none\">Another crucial lesson the leadership team learned by adopting hoshin kanri was how to prioritize the many competing business initiatives when setting and executing the plan. \u201cWe learned a really powerful phrase from hoshin kanri,\u201d MacPherson says. \u201cIt was not \u2018no\u2019 but \u2018not now.\u2019\u201d&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"none\">With the team aligned on the strategic plan, when other ideas arose, as they do through the year, the hoshin approach provided them a filter to decide how to prioritize new ideas &#8212; whether and how to adjust the plan due to new circumstances. \u201cFirst, does it align with our hoshin objectives,\u201d MacPherson explains. Then, if a new idea competes with or becomes more critical than another of the strategic objectives for that year, the leadership team can decide within the context of the plan.&nbsp;<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"auto\">\u201cIt gave us the ability to not be overwhelmed by the continuing evolution &#8212; of the plan\u2019s contact with reality &#8212; and the change that comes with that,\u201d he adds.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<p><span data-contrast=\"auto\">Even with hoshin helping with prioritization, the team still tends to include too much in its plans. \u201cYou think you\u2019re winnowing down, and you&#8217;re really razor-focused on the things that are going to leapfrog your organization and your daily management system and innovation,\u201d he explains. \u201cBut it\u2019s still too much.\u201d MacPherson attributes the habit to conditioning &#8212; how leaders of his generation have been steeped in \u201cfirefighting-type cultures that are overwhelmed\u201d and where leaders who swoop in and fix problems are celebrated and promoted.&nbsp;<\/span><span data-ccp-props=\"{\">&nbsp;<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span data-contrast=\"auto\">Addressing Continuing Struggles<\/span><\/strong><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h4>\n\n\n\n<p><span data-contrast=\"auto\">The difference now is the Mercer team is building the hoshin kanri thinking and practice that counters such challenges. \u201cWe\u2019re already talking, for example, about when we sit down in the fourth quarter for our 2022 hoshin, about the lessons learned and how we can\u2019t wait to get in that room and really take what we\u2019ve done this year on our current hoshin and come away with a really well-done hoshin that is very lean.\u201d&nbsp;<\/span><span data-ccp-props=\"{\">&nbsp;<\/span><\/p>\n\n\n\n<p><strong>Learning More<\/strong><\/p>\n\n\n\n<p><span class=\"TextRun SCXW50057713 BCX4\" lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW50057713 BCX4\">Make this the year that you FINALLY succeed at executing your strategy. Join the <a href=\"https:\/\/www.lean.org\/events-training\/events\/hoshin-kanri-remotely-aligning-and-executing-on-your-organizational-objectives\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"NormalTextRun CommentStart SCXW50057713 BCX4\">Hoshin Kanri<\/span> Remotely workshop, <\/a>and learn a proven way to create and achieve your company&#8217;s annual objectives. <a href=\"https:\/\/www.lean.org\/events-training\/events\/hoshin-kanri-remotely-aligning-and-executing-on-your-organizational-objectives\/\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more and register.<\/a><br><\/span><\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-medium\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"265\" src=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-300x265.jpeg\" alt=\"Mark Reich\" class=\"wp-image-13653\" srcset=\"https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-300x265.jpeg 300w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-768x679.jpeg 768w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-150x133.jpeg 150w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-375x331.jpeg 375w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-190x168.jpeg 190w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach-600x530.jpeg 600w, https:\/\/www.lean.org\/wp-content\/uploads\/2021\/09\/mark-reich-lei-senior-lean-coach.jpeg 944w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n<p><span class=\"TextRun SCXW50057713 BCX4\" lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW50057713 BCX4\">Meet Senior Lean Coach Mark Reich, who stands ready to design an education and coaching program to help you adopt hoshin kanri and A3 problem-solving at your organization. In the tradition of LEI&#8217;s custom coaching approach, he&#8217;ll create a learning experience that will help you learn as you address a real and meaningful business objective. <a href=\"https:\/\/www.lean.org\/workshops\/lean_training_options\" target=\"_blank\" rel=\"noopener\"><em>Schedule time today to talk with a lean coach.<\/em><\/a><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bill MacPherson, managing director of Mercer Celgar, a division of Mercer International, describes why hoshin kanri is a better approach to strategy development and execution. Part one of a three-part series.<\/p>\n","protected":false},"author":1,"featured_media":13541,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"13582,13059,13037,13076,11642,13088","_relevanssi_noindex_reason":"","footnotes":""},"categories":[23],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Breaking the Cycle of Ineffective Strategic Planning and Execution - Lean Enterprise Institute<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lean.org\/the-lean-post\/articles\/breaking-the-cycle-of-ineffective-strategic-planning-and-execution\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Breaking the Cycle of Ineffective Strategic Planning and Execution - Lean Enterprise Institute\" \/>\n<meta property=\"og:description\" content=\"Bill MacPherson, managing director of Mercer Celgar, a division of Mercer International, describes why hoshin kanri is a better approach to strategy development and execution. 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